Validate your startup idea in its early stages. Our SWOT analysis helps you understand where your solution stands relative to the market and other products and services. Determine if you should proceed to the next stages of business and technological development. Get a SWOT analysis within a week.

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Market Research

When creating a professional business plan, market research is crucial. We provide invaluable information to a company, helping to design a unique product or solution tailored to customers' needs. Answering the question, "Who are your customers?" becomes clearer through thorough research. Poor market research can mislead a company or a startup, potentially ending the venture. Therefore, organizing the process is essential.

During the market research phase, preliminary research will proactively generate meaningful information. This includes interviews with industry key players, service providers, and customers, as well as online surveys and questionnaires in targeted groups.

Secondary information complements initial findings and is often available for free or purchase.

Our extensive research helps in developing a Minimum Viable Product (MVP) in the subsequent stages of business plan creation.

SWOT

A SWOT analysis is a strategic planning model used to identify a venture’s strengths, weaknesses, opportunities, and threats. It summarizes the research phase and internal aspects of the business plan.

The SWOT model is used in the early stages of decision-making to outline the company’s goals and identify internal and external factors affecting those goals. Strengths and weaknesses are typically internal, while opportunities and threats are external.

Strengths: Advantages over the competition.
Weaknesses: Disadvantages compared to competitors.
Opportunities: Market elements the business can exploit.
Threats: Environmental factors that could cause problems.

During the business plan development, detailed profiles of competitors are created, highlighting their strengths and weaknesses through SWOT analysis. This includes examining competitors' expense structures, revenue models, and histories.

Competitors Analysis

Analyzing competitors is crucial in building a business plan. Competitors' websites provide valuable information about their products, services, technologies, and pricing. Tools like AppsFlyer, SimilarWeb, and Alexa offer insights into competitors' sites and potential customers, with some services available for free and others requiring a subscription.

Key issues we consider when analyzing competitors include:

Detailed analysis of competing products/services
Strengths and weaknesses compared to your offerings
Company size and sales turnover
Target markets and market share
Marketing strategies
Recruitment rounds and scope

The goal is to gain market knowledge, identify key players, and show that there is room for a new competitor. We examine your product's competitive advantage and evaluete whether it will be able to attract potential customers.

How we can help

With over 12 years of business planning expertise, we've collaborated with 200+ startups and businesses spanning various industries. Our services cater to leaders, entrepreneurs, and companies aiming to secure funding and optimize their paths to success.